Personal profile
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Qualifications
Doctor of Philosophy
Master of Econ. & Bus. Admin. (Coursework)
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- 1 Similar Profiles
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Luxury brand extensions and perceived luxury : insights from the Australian market
Stegemann, N. & Denize, S., 1 Jan 2020, The Oxford Handbook of Luxury Business. Donzé, P.-Y., Pouillard, V. & Roberts, J. (eds.). U.S.: Oxford University Press, p. 249-279 31 p.Research output: Chapter in Book / Conference Paper › Chapter
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Brand community image : a social identity theory perspective
Ho, P. H., Denize, S., Stegemann, N. & Kieu, T. A., 2018, Proceedings of 2018 AMA Winter Academic Conference: Integrating Paradigms in a World Where Marketing Is Everywhere, February 23-25, 2018, New Orleans, LA. American Marketing Association, p. A-6-A-7 2 p.Research output: Chapter in Book / Conference Paper › Conference Paper
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Experiential learning: Helping students to become ‘career-ready’
Spanjaard, D., Hall, T. & Stegemann, N., May 2018, In: Australasian Marketing Journal. 26, 2, p. 163-171 9 p.Research output: Contribution to journal › Article › peer-review
74 Citations (Scopus) -
Enhancing active learning through the use of technology
Stegemann, N., Duffy, S., Margaritis, C., Rohanek, L. & Webb, K., 2017, IACB, ICE, & ISEC Conference Proceedings, Maui, Hawaii, USA, January 1-5, 2017. Clute Institute, p. 446-1-446-7 7 p.Research output: Chapter in Book / Conference Paper › Conference Paper › peer-review
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Psychological underpinnings of brand community image
Ho, P. H., Denize, S., Stegemann, N. & Kieu, T. A., 2017, Conference Proceedings of ANZMAC 2017: Marketing for Impact, December 4-6, 2017, Melbourne, Australia. ANZMAC, p. 960-963 4 p.Research output: Chapter in Book / Conference Paper › Conference Paper › peer-review
Projects
- 2 Finished
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Feasibility study of research methods to capture lifestyle choices among young people
Dadich, A. (PI), Spanjaard, D. (Investigator), Garlin, F. (Investigator), Stegemann, N. (Investigator), Rock, V. (Investigator) & Potente, S. (Investigator)
Western Sydney University, Cancer Council NSW
10/10/13 → 18/07/16
Project: Research
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Planning and Evaluating a Youth Skin Cancer Prevention Strategy - Phase One
Spanjaard, D. (PI), Dadich, A. (Investigator), Garlin, F. (Investigator) & Stegemann, N. (Investigator)
1/05/12 → 30/06/13
Project: Research
Activities
- 1 Institute
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Australian Marketing Institute (Event)
Stegemann, N. (Other)
1 Jan 2003 → …Activity: Membership › Institute