A Dyadic Study of the Determinants of Exporter-Importer Relationship Performance

Research output: Chapter in Book / Conference PaperChapterpeer-review

Abstract

The determinants of exporter-importer relationship performance are tested with data from 125 pairs of Australian-Thai exporter-importer relationships. Drawing on earlier work in domestic distribution channels, and several inter-organizational relationship theories; namely transaction cost analysis, resource dependence theory, and relationship marketing, this article develops and tests a dyadic model that hypothesizes links between relational variables and export performance.

Original languageEnglish
Title of host publicationDevelopments in Marketing Science
Subtitle of host publicationProceedings of the Academy of Marketing Science
PublisherSpringer Nature
Pages25
Number of pages1
DOIs
Publication statusPublished - 2015
Externally publishedYes

Publication series

NameDevelopments in Marketing Science: Proceedings of the Academy of Marketing Science
ISSN (Print)2363-6165
ISSN (Electronic)2363-6173

Bibliographical note

Publisher Copyright:
© 2015, Academy of Marketing Science.

Keywords

  • Average Variance Extract
  • Export Performance
  • International Setting
  • Relationship Marketing
  • Resource Dependence Theory

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