A fusion of aesthetics, functionality and content : showcasing the use of online unit public pages

Lyn Melville; Margaret Kropman; Adrian Carton

A fusion of aesthetics, functionality and content : showcasing the use of online unit public pages

Lyn Melville
, Margaret Kropman
, Adrian Carton

Research output: Chapter in Book / Conference Paper › Conference Paper

Abstract

The use of public pages for study units helps to promote strategic aims of the university in the provision of information gateways, ease of access to and global sharing of information, marketing, student decision making and the promotion of e-learning. Using a case study and examples the paper will show why and how a team of people with skills in graphic and web design, educational development, e-learning and content expertise marry the requirements of aesthetics, functionality and content to develop a series of public pages, including splash pages, to establish a visual identity for and textual information about a unit of study.

Original language	English
Title of host publication	Balance, Fidelity, Mobility: Maintaining the Momentum?: Proceedings of the 22nd ASCILITE Conference Brisbane, 4-7 December 2005
Publisher	Queensland University of Technology
Number of pages	4
ISBN (Print)	0975709313
Publication status	Published - 2005
Event	Australasian Society for Computers in Learning in Tertiary Education. Conference - Brisbane, Australia Duration: 4 Dec 2005 → 7 Dec 2005 Conference number: 22nd

Conference

Conference	Australasian Society for Computers in Learning in Tertiary Education. Conference
Country/Territory	Australia
City	Brisbane
Period	4/12/05 → 7/12/05

Keywords

e-learning
aesthetics
marketing
information gateways
public pages
splash pages
unit outlines
universities and colleges

Cite this

@inproceedings{c9c2347155d4421db16c8e8e7bfb057f,

title = "A fusion of aesthetics, functionality and content : showcasing the use of online unit public pages",

abstract = "The use of public pages for study units helps to promote strategic aims of the university in the provision of information gateways, ease of access to and global sharing of information, marketing, student decision making and the promotion of e-learning. Using a case study and examples the paper will show why and how a team of people with skills in graphic and web design, educational development, e-learning and content expertise marry the requirements of aesthetics, functionality and content to develop a series of public pages, including splash pages, to establish a visual identity for and textual information about a unit of study.",

keywords = "e-learning, aesthetics, marketing, information gateways, public pages, splash pages, unit outlines, universities and colleges",

author = "Lyn Melville and Margaret Kropman and Adrian Carton",

year = "2005",

language = "English",

isbn = "0975709313",

booktitle = "Balance, Fidelity, Mobility: Maintaining the Momentum?: Proceedings of the 22nd ASCILITE Conference Brisbane, 4-7 December 2005",

publisher = "Queensland University of Technology",

note = "Australasian Society for Computers in Learning in Tertiary Education. Conference ; Conference date: 04-12-2005 Through 07-12-2005",

}

Melville, L, Kropman, M & Carton, A 2005, A fusion of aesthetics, functionality and content : showcasing the use of online unit public pages. in Balance, Fidelity, Mobility: Maintaining the Momentum?: Proceedings of the 22nd ASCILITE Conference Brisbane, 4-7 December 2005. Queensland University of Technology, Australasian Society for Computers in Learning in Tertiary Education. Conference, Brisbane, Queensland, Australia, 4/12/05.

A fusion of aesthetics, functionality and content : showcasing the use of online unit public pages. / Melville, Lyn; Kropman, Margaret; Carton, Adrian.
Balance, Fidelity, Mobility: Maintaining the Momentum?: Proceedings of the 22nd ASCILITE Conference Brisbane, 4-7 December 2005. Queensland University of Technology, 2005.

Research output: Chapter in Book / Conference Paper › Conference Paper

TY - GEN

T1 - A fusion of aesthetics, functionality and content : showcasing the use of online unit public pages

AU - Melville, Lyn

AU - Kropman, Margaret

AU - Carton, Adrian

N1 - Conference code: 22nd

PY - 2005

Y1 - 2005

N2 - The use of public pages for study units helps to promote strategic aims of the university in the provision of information gateways, ease of access to and global sharing of information, marketing, student decision making and the promotion of e-learning. Using a case study and examples the paper will show why and how a team of people with skills in graphic and web design, educational development, e-learning and content expertise marry the requirements of aesthetics, functionality and content to develop a series of public pages, including splash pages, to establish a visual identity for and textual information about a unit of study.

AB - The use of public pages for study units helps to promote strategic aims of the university in the provision of information gateways, ease of access to and global sharing of information, marketing, student decision making and the promotion of e-learning. Using a case study and examples the paper will show why and how a team of people with skills in graphic and web design, educational development, e-learning and content expertise marry the requirements of aesthetics, functionality and content to develop a series of public pages, including splash pages, to establish a visual identity for and textual information about a unit of study.

KW - e-learning

KW - aesthetics

KW - marketing

KW - information gateways

KW - public pages

KW - splash pages

KW - unit outlines

KW - universities and colleges

UR - http://handle.uws.edu.au:8081/1959.7/508239

M3 - Conference Paper

SN - 0975709313

BT - Balance, Fidelity, Mobility: Maintaining the Momentum?: Proceedings of the 22nd ASCILITE Conference Brisbane, 4-7 December 2005

PB - Queensland University of Technology

T2 - Australasian Society for Computers in Learning in Tertiary Education. Conference

Y2 - 4 December 2005 through 7 December 2005

ER -

A fusion of aesthetics, functionality and content : showcasing the use of online unit public pages

Abstract

Conference

Keywords

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Cite this