A fusion of aesthetics, functionality and content : showcasing the use of online unit public pages

Lyn Melville, Margaret Kropman, Adrian Carton

    Research output: Chapter in Book / Conference PaperConference Paper

    Abstract

    The use of public pages for study units helps to promote strategic aims of the university in the provision of information gateways, ease of access to and global sharing of information, marketing, student decision making and the promotion of e-learning. Using a case study and examples the paper will show why and how a team of people with skills in graphic and web design, educational development, e-learning and content expertise marry the requirements of aesthetics, functionality and content to develop a series of public pages, including splash pages, to establish a visual identity for and textual information about a unit of study.
    Original languageEnglish
    Title of host publicationBalance, Fidelity, Mobility: Maintaining the Momentum?: Proceedings of the 22nd ASCILITE Conference Brisbane, 4-7 December 2005
    PublisherQueensland University of Technology
    Number of pages4
    ISBN (Print)0975709313
    Publication statusPublished - 2005
    EventAustralasian Society for Computers in Learning in Tertiary Education. Conference -
    Duration: 1 Jan 2008 → …

    Conference

    ConferenceAustralasian Society for Computers in Learning in Tertiary Education. Conference
    Period1/01/08 → …

    Keywords

    • e-learning
    • aesthetics
    • marketing
    • information gateways
    • public pages
    • splash pages
    • unit outlines
    • universities and colleges

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