Application of fuzzy logic in strategic negotiation mechanism in supply chain management design

Golenur B. Huq, Robyn Lawson

    Research output: Chapter in Book / Conference PaperConference Paper

    Abstract

    In an uncertain situation, a negotiation strategy is the main issue in binding an agreement. We can measure this strategy by fuzzy logic using linguistic variables, which play a central role because it goes to the heart of the way in which humans perceive, reason and communicate. This paper measures and analyses the negotiation strategy in the Trading Agent Competition Supply Chain Management (TAC SCM) by using possibility theory and a linguistic variable that will aid in binding the agreement to achieve the agent's expected profit.
    Original languageEnglish
    Title of host publicationManagement in Modern Organizations: Trends and Challenges: Proceedings of the 9th Conference of the International Business Information Management Association (IBIMA), held in Marrakech, Morocco, 4-6 January, 2008
    PublisherIBIMA
    Number of pages8
    ISBN (Print)0975339389
    Publication statusPublished - 2008
    EventInternational Business Information Management Association. Conference -
    Duration: 12 Nov 2012 → …

    Conference

    ConferenceInternational Business Information Management Association. Conference
    Period12/11/12 → …

    Keywords

    • negotiation in business
    • supply chain management
    • business logistics
    • electronic commerce
    • intelligent agents (computer software)
    • fuzzy logic

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