Abstract
The objectives of the overall project are: - To analyse the potential for mobile-friendly content generated and distributed by local and community media and audiences in developing country contexts. - To provide an assessment of related barriers, including language issues; and capacity and training needs. This study recommends that both local and media organisations and funding agencies should carefully reconsider what kinds of mobile-friendly content will be demanded by consumers over the medium-term. The long-term question is about which existing organisations will survive or thrive; which new players will emerge; and which development objectives can be effectively targeted by mobile-friendly content.
| Original language | English |
|---|---|
| Place of Publication | Canada |
| Publisher | Commonwealth of Learning |
| Number of pages | 33 |
| Publication status | Published - 2013 |
