Case study: using the theory of planned behaviour to assess blood donation intentions amongst African migrants in Australia

Ahmed Shahriar Ferdous; Michael Jay Polonsky; Zoe McQuilten; Andre M. N. Renzaho

Case study: using the theory of planned behaviour to assess blood donation intentions amongst African migrants in Australia

Ahmed Shahriar Ferdous, Michael Jay Polonsky, Zoe McQuilten, Andre M. N. Renzaho

School of Medicine

Research output: Chapter in Book / Conference Paper › Chapter

Abstract

Within the context of this case study we have focused on one segment, recent African migrant communities, to identify whether they are motivated to donate based on the same psychological and social cognitive factors as have been reported in the literature (Masser et al., 2008). This group is important because it is one of the fastest-growing migrant groups in Australia (Hugo, 2009), and has a higher prevalence of particular unique blood groups that make finding compatible blood with the general (and mostly Caucasian) Australian blood donor population difficult.

Original language	English
Title of host publication	Social Marketing and Behaviour Change: Models, Theory and Applications
Editors	Linda Brennan, Wayne Binney, Lukas Parker, Torgeir Aleti, Dang Nguyen
Place of Publication	U.K.
Publisher	Edward Elgar
Pages	29-36
Number of pages	8
ISBN (Print)	9781782548140
Publication status	Published - 2014

Keywords

Africans
Australia
blood donors
immigrants

Cite this

Ferdous, Ahmed Shahriar ; Polonsky, Michael Jay ; McQuilten, Zoe et al. / Case study: using the theory of planned behaviour to assess blood donation intentions amongst African migrants in Australia. Social Marketing and Behaviour Change: Models, Theory and Applications. editor / Linda Brennan ; Wayne Binney ; Lukas Parker ; Torgeir Aleti ; Dang Nguyen. U.K. : Edward Elgar, 2014. pp. 29-36

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Case study: using the theory of planned behaviour to assess blood donation intentions amongst African migrants in Australia. / Ferdous, Ahmed Shahriar; Polonsky, Michael Jay; McQuilten, Zoe et al.
Social Marketing and Behaviour Change: Models, Theory and Applications. ed. / Linda Brennan; Wayne Binney; Lukas Parker; Torgeir Aleti; Dang Nguyen. U.K.: Edward Elgar, 2014. p. 29-36.

Research output: Chapter in Book / Conference Paper › Chapter

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T1 - Case study: using the theory of planned behaviour to assess blood donation intentions amongst African migrants in Australia

AU - Ferdous, Ahmed Shahriar

AU - Polonsky, Michael Jay

AU - McQuilten, Zoe

AU - Renzaho, Andre M. N.

PY - 2014

Y1 - 2014

N2 - Within the context of this case study we have focused on one segment, recent African migrant communities, to identify whether they are motivated to donate based on the same psychological and social cognitive factors as have been reported in the literature (Masser et al., 2008). This group is important because it is one of the fastest-growing migrant groups in Australia (Hugo, 2009), and has a higher prevalence of particular unique blood groups that make finding compatible blood with the general (and mostly Caucasian) Australian blood donor population difficult.

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KW - Africans

KW - Australia

KW - blood donors

KW - immigrants

UR - http://handle.uws.edu.au:8081/1959.7/uws:30033

M3 - Chapter

SN - 9781782548140

SP - 29

EP - 36

BT - Social Marketing and Behaviour Change: Models, Theory and Applications

A2 - Brennan, Linda

A2 - Binney, Wayne

A2 - Parker, Lukas

A2 - Aleti, Torgeir

A2 - Nguyen, Dang

PB - Edward Elgar

CY - U.K.

ER -

Case study: using the theory of planned behaviour to assess blood donation intentions amongst African migrants in Australia

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