Creating visual browsers for large-scale online auctions

Mao Lin Huang, Quang Vinh Nguyen, Wei Lai

Research output: Chapter in Book / Conference PaperChapterpeer-review

1 Citation (Scopus)

Abstract

This chapter discusses the requirements raised for running online auctions as well as the technical issues on the design of graphical user interfaces and how we could use these graphical interfaces to help users navigate through the large on-line auction sites. We will introduce a very efficient visualization technique called EncCon as well as the design of graphic attributes that can be used to present the domain specific attributes of the auction items and the relational structures among these items, and these graphic presentations will provide users with a clear map showing the possible paths to the target items. We will demonstrate the effectiveness of our techniques by illustrating an online auction prototype that simulates the ordinary auction activities with the assistance of visualization.
Original languageEnglish
Title of host publicationE-Service Intelligence: Methodologies, Technologies and Applications
EditorsJie Lu, Da Ruan, Guangquan Zhang
Place of PublicationU.S.
PublisherSpringer
Chapter27
Pages579-600
Number of pages22
ISBN (Print)9783540370154
DOIs
Publication statusPublished - 2007
Externally publishedYes

Publication series

NameStudies in Computational Intelligence
Volume37

Fingerprint

Dive into the research topics of 'Creating visual browsers for large-scale online auctions'. Together they form a unique fingerprint.

Cite this