Abstract
Educational institutions must balance demands for the delivery of quality programs in the face of increasing fiscal pressure. This paper identifies how this can be accomplished by viewing subject development as a long-term activity that balances process inputs and outputs. A case study is used to illustrate the significance of this long-term multiple outcome approach. It is argued that changes in educational policy and in particular the focus of quality audit processes (which tend to emphasise satisfaction outcomes) are necessary to ensure more productive quality enhancement programs.
Original language | English |
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Title of host publication | ANZMAC 2005 Conference: Broadening the Boundaries |
Publisher | University of Western Australia |
Number of pages | 6 |
ISBN (Electronic) | 0646455028 |
ISBN (Print) | 064645546X |
Publication status | Published - 2005 |
Event | Australian and New Zealand Marketing Academy Conference - Duration: 1 Dec 2013 → … |
Conference
Conference | Australian and New Zealand Marketing Academy Conference |
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Period | 1/12/13 → … |
Keywords
- education, higher
- quality
- educational evaluation
- Australia