| Original language | English |
|---|---|
| Place of Publication | U.K. |
| Publisher | Thomson Learning |
| Number of pages | 274 |
| ISBN (Print) | 1861529961 |
| Publication status | Published - 2005 |
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Ethnic Marketing: Accepting the Challenge of Cultural Diversity
- Guilherme D. Pires
- , John Stanton
Research output: Book/Research Report › Authored Book