| Original language | English |
|---|---|
| Pages (from-to) | 155 |
| Number of pages | 1 |
| Journal | Journal of Business Research |
| Volume | 81 |
| DOIs | |
| Publication status | Published - Dec 2017 |
| Externally published | Yes |
Introduction to the Special section: The Mystique of Luxury Brands
Ian Phau, Michael Lwin, Anwar Sadat Shimul, Michel Phan
Research output: Contribution to journal › Editorial