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Market learning as a determinant of export marketing competence : a comparison of Australian born global and non-born global firms

Research output: Chapter in Book / Conference PaperConference Paper

Abstract

2006
Original languageEnglish
Title of host publicationANZIBA 2006 Abstracts and Programme: Australia-New Zealand International Business Academy, Wellington, New Zealand 16-18 November 2006
PublisherSchool of Marketing and International Business , Victoria University of Wellington
Number of pages12
ISBN (Electronic)9780475123015
ISBN (Print)0475123034
Publication statusPublished - 2006
EventAustralia-New Zealand International Business Academy. Conference -
Duration: 1 Jan 2006 → …

Conference

ConferenceAustralia-New Zealand International Business Academy. Conference
Period1/01/06 → …

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