Network paradox and incrementalism

Brian Low

Network paradox and incrementalism

Brian Low

School of Business

Research output: Chapter in Book / Conference Paper › Conference Paper › peer-review

Abstract

Lindblom's "muddling-through" (1959) or "incrementalizing" (1979) approach in policy development is ideal as a strategic and operational paradigm amid the numerous paradoxes that are present in the network organizational form of coordination. At the business level, the paper explains why staying on the edge of complexity and dynamism is significant in order for businesses to create the most vibrant, adaptive and complex behaviours. It concludes with some observations for practice.

Original language	English
Title of host publication	Marketing: Shifting the Focus from Mainstream to Offbeat: Proceedings of the 2008 Australian and New Zealand Marketing Academy Conference, 1-3 December 2008, Olympic Park, Sydney, N.S.W
Publisher	Promaco Conventions Pty Ltd for the ANZAM 2008 Conference
Number of pages	8
ISBN (Print)	1863081445
Publication status	Published - 2008
Event	Australian and New Zealand Marketing Academy. Conference - Duration: 1 Dec 2008 → …

Conference

Conference	Australian and New Zealand Marketing Academy. Conference
Period	1/12/08 → …

Cite this

@inproceedings{ff144cf210a44ab6b8860bafea8ec0f8,

title = "Network paradox and incrementalism",

abstract = "Lindblom's {"}muddling-through{"} (1959) or {"}incrementalizing{"} (1979) approach in policy development is ideal as a strategic and operational paradigm amid the numerous paradoxes that are present in the network organizational form of coordination. At the business level, the paper explains why staying on the edge of complexity and dynamism is significant in order for businesses to create the most vibrant, adaptive and complex behaviours. It concludes with some observations for practice.",

author = "Brian Low",

year = "2008",

language = "English",

isbn = "1863081445",

booktitle = "Marketing: Shifting the Focus from Mainstream to Offbeat: Proceedings of the 2008 Australian and New Zealand Marketing Academy Conference, 1-3 December 2008, Olympic Park, Sydney, N.S.W",

publisher = "Promaco Conventions Pty Ltd for the ANZAM 2008 Conference",

note = "Australian and New Zealand Marketing Academy. Conference ; Conference date: 01-12-2008",

}

Network paradox and incrementalism. / Low, Brian.
Marketing: Shifting the Focus from Mainstream to Offbeat: Proceedings of the 2008 Australian and New Zealand Marketing Academy Conference, 1-3 December 2008, Olympic Park, Sydney, N.S.W. Promaco Conventions Pty Ltd for the ANZAM 2008 Conference, 2008.

Research output: Chapter in Book / Conference Paper › Conference Paper › peer-review

TY - GEN

T1 - Network paradox and incrementalism

AU - Low, Brian

PY - 2008

Y1 - 2008

N2 - Lindblom's "muddling-through" (1959) or "incrementalizing" (1979) approach in policy development is ideal as a strategic and operational paradigm amid the numerous paradoxes that are present in the network organizational form of coordination. At the business level, the paper explains why staying on the edge of complexity and dynamism is significant in order for businesses to create the most vibrant, adaptive and complex behaviours. It concludes with some observations for practice.

AB - Lindblom's "muddling-through" (1959) or "incrementalizing" (1979) approach in policy development is ideal as a strategic and operational paradigm amid the numerous paradoxes that are present in the network organizational form of coordination. At the business level, the paper explains why staying on the edge of complexity and dynamism is significant in order for businesses to create the most vibrant, adaptive and complex behaviours. It concludes with some observations for practice.

UR - http://handle.uws.edu.au:8081/1959.7/562776

M3 - Conference Paper

SN - 1863081445

BT - Marketing: Shifting the Focus from Mainstream to Offbeat: Proceedings of the 2008 Australian and New Zealand Marketing Academy Conference, 1-3 December 2008, Olympic Park, Sydney, N.S.W

PB - Promaco Conventions Pty Ltd for the ANZAM 2008 Conference

T2 - Australian and New Zealand Marketing Academy. Conference

Y2 - 1 December 2008

ER -

Network paradox and incrementalism

Abstract

Conference

Other files and links

Fingerprint

Cite this