No new specific legislation required to deal with 'greenwashing'

The article focuses on the lack of Australian legislation to regulate green marketing campaigns that could lead to greenwashing wherein a manufacturer or retailer promotes its green credentials but overstates the benefits to mislead consumers. Linking to the corporate social responsibility movement and the corporate governance concept, many companies promote their green credentials from carbon neutral wine to green cars. The Australian Consumer Law 2011 brings all laws under one regulation.