Abstract
In this paper, we describe Q Methodology and consider how it might provide value for researchers and practitioners leading to better access to organisations for primary data. The results show that Q Methodology may provide advantages in data gathering (less respondent burden), data analysis (deeper insight into respondent tacit knowledge), and results (better respondent 'ownership' of organisational problems and solutions).
| Original language | English |
|---|---|
| Title of host publication | Managing Our Intellectual and Social Capital : Proceedings of the 21st ANZAM Conference, 4-7 December 2007, Sofitel Wentworth, Sydney |
| Publisher | Promaco Conventions |
| Number of pages | 1 |
| ISBN (Print) | 1863081402 |
| Publication status | Published - 2007 |
| Event | Australian and New Zealand Academy of Management Conference - Duration: 4 Dec 2013 → … |
Conference
| Conference | Australian and New Zealand Academy of Management Conference |
|---|---|
| Period | 4/12/13 → … |
Keywords
- research
- methodology
- accounting
- Q technique