Q-methodology : is it useful for accounting research?

Rada Massingham, Peter Massingham

    Research output: Chapter in Book / Conference PaperConference Paper

    Abstract

    ![CDATA[In this paper, we describe Q Methodology and consider how it might provide value for researchers and practitioners leading to better access to organisations for primary data. The results show that Q Methodology may provide advantages in data gathering (less respondent burden), data analysis (deeper insight into respondent tacit knowledge), and results (better respondent ‘ownership’ of organisational problems and solutions).]]
    Original languageEnglish
    Title of host publicationManaging Our Intellectual and Social Capital : Proceedings of the 21st ANZAM Conference, 4-7 December 2007, Sofitel Wentworth, Sydney
    PublisherPromaco Conventions
    Number of pages1
    ISBN (Print)1863081402
    Publication statusPublished - 2007
    EventAustralian and New Zealand Academy of Management Conference -
    Duration: 4 Dec 2013 → …

    Conference

    ConferenceAustralian and New Zealand Academy of Management Conference
    Period4/12/13 → …

    Keywords

    • research
    • methodology
    • accounting
    • Q technique

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