Abstract
![CDATA[Many organizations have embraced aspects of Corporate Social Responsibility (CSR) in response to public concern and allegations of unethical and improper business practice. However, in some instances, CSR is arguably undertaken to evoke positive public relations outcomes and enhanced profits, with many claiming that CSR activity involves more rhetoric than reality. We present a fictional case study depicting as an example of inter-organisational bullying - bullying of one organization by another- claiming also that it offers a further example of the cleavage between the rhetoric and reality of CSR undertaken by organizations purporting to be socially responsible corporate citizens.]]
Original language | English |
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Title of host publication | Proceedings of the 25th Australian and New Zealand Academy of Management International Conference (ANZAM 2011), 7-9 December 2011, Wellington, New Zealand |
Publisher | ANZAM |
Number of pages | 16 |
ISBN (Print) | 9781877040870 |
Publication status | Published - 2011 |
Event | Australian and New Zealand Academy of Management. International conference - Duration: 7 Dec 2011 → … |
Conference
Conference | Australian and New Zealand Academy of Management. International conference |
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Period | 7/12/11 → … |