Safe and Well Online: Learnings From Four Social Marketing Campaigns For Youth Wellbeing

Barbara Spears; Carmel Taddeo; Philippa Collin; Teresa Swist; Mark Razzell; Valentina Borbone; Judy Drennan

Safe and Well Online: Learnings From Four Social Marketing Campaigns For Youth Wellbeing

Barbara Spears
, Carmel Taddeo
, Philippa Collin
, Teresa Swist
, Mark Razzell
, Valentina Borbone
, Judy Drennan

Research output: Book/Research Report › Research report

1 Downloads (Pure)

Abstract

Safe and Well Online" within Research Program 1: Safe and Supportive" developed and tested a program of four online, youth-centred social campaigns to promote young people's safety and wellbeing.

Original language	English
Place of Publication	Abbotsford, Vic.
Publisher	Young and Well Cooperative Research Centre
Commissioning body	Young & Well
Number of pages	21
Publication status	Published - 2016

Keywords

Australia
health
social marketing
social media
well-being
youth

Access to Document

Open Access

Cite this

@book{94730979b4ad4300ad4f68c8ac0357e4,

title = "Safe and Well Online: Learnings From Four Social Marketing Campaigns For Youth Wellbeing",

abstract = "Safe and Well Online{"} within Research Program 1: Safe and Supportive{"} developed and tested a program of four online, youth-centred social campaigns to promote young people's safety and wellbeing.",

keywords = "Australia, health, social marketing, social media, well-being, youth",

author = "Barbara Spears and Carmel Taddeo and Philippa Collin and Teresa Swist and Mark Razzell and Valentina Borbone and Judy Drennan",

year = "2016",

language = "English",

publisher = "Young and Well Cooperative Research Centre",

}

TY - BOOK

T1 - Safe and Well Online: Learnings From Four Social Marketing Campaigns For Youth Wellbeing

AU - Spears, Barbara

AU - Taddeo, Carmel

AU - Collin, Philippa

AU - Swist, Teresa

AU - Razzell, Mark

AU - Borbone, Valentina

AU - Drennan, Judy

PY - 2016

Y1 - 2016

N2 - Safe and Well Online" within Research Program 1: Safe and Supportive" developed and tested a program of four online, youth-centred social campaigns to promote young people's safety and wellbeing.

AB - Safe and Well Online" within Research Program 1: Safe and Supportive" developed and tested a program of four online, youth-centred social campaigns to promote young people's safety and wellbeing.

KW - Australia

KW - health

KW - social marketing

KW - social media

KW - well-being

KW - youth

UR - http://handle.uws.edu.au:8081/1959.7/uws:36405

UR - http://www.uws.edu.au/__data/assets/pdf_file/0017/1101635/safe_and_well_online_report.pdf

M3 - Research report

BT - Safe and Well Online: Learnings From Four Social Marketing Campaigns For Youth Wellbeing

PB - Young and Well Cooperative Research Centre

CY - Abbotsford, Vic.

ER -

Safe and Well Online: Learnings From Four Social Marketing Campaigns For Youth Wellbeing

Abstract

Keywords

Access to Document

Other files and links

Fingerprint

Cite this