TY - JOUR
T1 - Semiotics of corruption : ideological complexes in Mexican politics
AU - Hodge, Bob
AU - Salgado Andrade, Eva
AU - Villavicencio Zarza, Frida
PY - 2019
Y1 - 2019
N2 - This article analyses a complex text and event to examine the role of ramifying contradictions in strategic social semiotics analysis. The focus was a paradoxical intervention into corruption by then-Mexican President Peña, who responded to an unprecedented wave of popular criticisms of corruption by simultaneously launching an Anticorruption System and apologizing for his own corruption. We asked: how did this contradiction work, in this conjuncture, with what effects, and how analyse them? We combined the concepts of the Ideological Complex and Wittgenstein’s “duck-rabbit” to explain unstable contradictions in a multiscalar, multimodal analysis of a diachronic corpus, to expose discursive strategies and identify points of vulnerability.
AB - This article analyses a complex text and event to examine the role of ramifying contradictions in strategic social semiotics analysis. The focus was a paradoxical intervention into corruption by then-Mexican President Peña, who responded to an unprecedented wave of popular criticisms of corruption by simultaneously launching an Anticorruption System and apologizing for his own corruption. We asked: how did this contradiction work, in this conjuncture, with what effects, and how analyse them? We combined the concepts of the Ideological Complex and Wittgenstein’s “duck-rabbit” to explain unstable contradictions in a multiscalar, multimodal analysis of a diachronic corpus, to expose discursive strategies and identify points of vulnerability.
KW - Mexico
KW - contradictions
KW - corruption
KW - political corruption
UR - http://handle.westernsydney.edu.au:8081/1959.7/uws:49974
U2 - 10.1080/10350330.2018.1500510
DO - 10.1080/10350330.2018.1500510
M3 - Article
SN - 1035-0330
VL - 29
SP - 584
EP - 602
JO - Social Semiotics
JF - Social Semiotics
IS - 5
ER -