Abstract
This study aims to explore the adoption and implementation of new technology amongst SMHs in Malaysia. The Multiple-case study will be employed as a research methodology and six SMHs have been selected. The findings will benefit the Malaysian hotel industry by providing critical information to SMHs to decide whether they should strategically invest to adopt and implement the new technology. The study, thus makes a contribution to the theory development and practices within the diffusion of technology and provide the future research directions.
| Original language | English |
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| Title of host publication | ENTER 2016 PhD Workshop Research Proposals, 2-5 February 2016, Bilbao, Spain |
| Publisher | International Federation for IT and Travel & Tourism |
| Pages | 100-105 |
| Number of pages | 6 |
| Publication status | Published - 2016 |
| Event | International Conference on Information and Communication Technologies in Tourism PhD Workshop - Duration: 2 Feb 2016 → … |
Conference
| Conference | International Conference on Information and Communication Technologies in Tourism PhD Workshop |
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| Period | 2/02/16 → … |
Keywords
- hotel management
- information technology
- Malaysia