Abstract
This paper analyses the use of a multi-method approach to research, focusing predominantly upon the need for increased criticality in management research. Reasons for new methodological approaches will be established and the consequent role of multi-method research and its place in an interactive process of research will be explored. Two examples are analysed to demonstrate how the use of multi-methods may add value and criticality to management research. The paper concludes that, whilst it can be time consuming, a multi-method approach needs to be considered more often if research is to continually challenge current thinking.
| Original language | English |
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| Title of host publication | Proceedings of the 20th ANZAM Conference: Management, Pragmatism, Philosophy, Priorities |
| Publisher | Australian and New Zealand Academy of Management |
| Number of pages | 20 |
| ISBN (Print) | 1921047348 |
| Publication status | Published - 2006 |
| Event | Australian and New Zealand Academy of Management Conference - Duration: 1 Jan 2006 → … |
Conference
| Conference | Australian and New Zealand Academy of Management Conference |
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| Period | 1/01/06 → … |
Keywords
- management
- research
- methodology
- mixed methods research