Use of digital technology for research data and information transfer within the Australian grains sector: A case study using Online Farm Trials

CONTEXT: Agriculture is experiencing rapid change with the widespread availability of industry-specific technological and digital innovations. One example of this is Online Farm Trials (OFT), a user-facing web portal that systematises on-farm and field-based cropping research trial data for Australia's grains industry. The portal delivers access to research data, including legacy data, from thousands of grains trials projects that have been supplied by industry contributors. The portal is well established, having been informed by regular stakeholder input that has guided and informed the continued improvement of the portal from its development and implementation to continued operations. OBJECTIVE: Research was conducted across three time-points to assess the usage and application of OFT, and to examine its perceived impact on users to facilitate access to information supporting on-farm decision making and practice change within the Australian grains industry. METHODS: Quantitative and qualitative data (portal usage and website analytics, surveys, in-depth interviews) were collected at three time points over 6 years with the aim of examining the usage and application of the portal. Portal users, data contributors, and other stakeholders from the grains and agriculture industries participated in this research. RESULTS AND CONCLUSIONS: Over the three time points, a total of 89 surveys were completed and 49 interviews were conducted. Portal usage data confirms consistency in the number of visitors over time; most users of the portal were from Australia, with many accessing the portal on multiple occasions. Survey and interview data demonstrate that OFT is valued, widely used, and that the data on the portal are being broadly applied. Access to information and data through the portal (including legacy data) is used to support knowledge and to make sector-relevant decisions, and is assisting portal users in their workplace and work practices. The availability of data and information through the portal is increasing connections between industry and stakeholders across the grains sector. However, the trust and quality of contributor data has been consistently raised as a point of discussion by some portal users. SIGNIFICANCE: This research demonstrates the contribution that this data portal has on usage, adoption and application within the Australian grains industry. The insights and learnings about the application of digital technology for data and information access for the grains sector may be applicable to other agricultural sectors.