Abstract
![CDATA[This study evaluates the websites of small- and medium-sized hotels (SMHs) in Malaysia. This research develops a set of evaluation criteria for evaluating SMHs and for identifying current stages of e-commerce adoption among SMHs in Malaysia. Each of the criteria is evaluated by rating points using an appropriate evaluation scheme. The study identified 36 websites of the SMHs that provided an online reservation facility. This study concludes that the current stages of e-commerce adoption among SMHs in Malaysia is in stage 2, which is a simple interactive website based on website evaluation criteria and the proposed stage model of e-commerce adoption for SMHs in Malaysia. This research has implications for hotel practitioners, specifically for SMHs in the context of website development as they move to a different stage of ecommerce adoption.]]
Original language | English |
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Title of host publication | Handbook of 13th APacCHRIE Conference in conjunction with 14th APF Conference, 10-12 June 2015, Auckland, New Zealand |
Publisher | Auckland University of Technology |
Pages | 205-205 |
Number of pages | 1 |
Publication status | Published - 2015 |
Event | Asia-Pacific CHRIE Conference - Duration: 1 Jan 2015 → … |
Conference
Conference | Asia-Pacific CHRIE Conference |
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Period | 1/01/15 → … |
Keywords
- web sites
- hotels
- electronic commerce
- Malaysia